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Marketing

Design Tips for a Better Digital Experience

Five Best Practices As companies tilt the balance away from paper-based documents toward a more engaging, multi channeled interaction and experience, finding the hot-buttons of customer communication preferences can be a daunting task. Add to that complexities in being current, controlled and compliant across those channels while making the communications a key differentiator requires some...

Experiencing the Experience

Power or Pain? There's been a lot of buzz over the past couple of years about "Customer Experience" and many businesses still struggle to wrap their minds and dollars around effective strategies to harness the profits that it promises. Customer Experience encompasses every thought, conversation, and interaction that a person has in connection with your brand, products,...